"The 28-year-old Facebook Inc. chief executive is in the process of co-organizing a political advocacy group made up of top technology leaders that would push federal legislative reform on issues ranging from immigration to education"
When I read this article it made me think about the marketing strategy behind this. Facebook has more users than any other social media website. What a better way to impact federal legislative reforms than the pressure of 1.06 billion active users worldwide*. You must remember the equal sign campaign to support same sex marriage. It was a big hit! Having a political group formed by Mark Zuckerberg will put him in a position of leader of a new generation, and consequently, the new generation will be attractive to Facebook because they will want to support or not the cause endorsed by this group. I believe that Facebook will be around for a long time since it is often innovating itself.
Source: om/article/SB10001424127887324105204578384781088854740.html?mod=WSJ_business_whatsNews
* data from http://news.cnet.com/8301-1023_3-57566550-93/facebook-by-the-numbers-1.06-billion-monthly-active-users/
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